Customer experience (CX) includes every interaction a consumer has with a brand, making it very important in the consumer packaged goods (CPG) industry. With more competition and changing consumer expectations, it's crucial to understand and improve CX for long-term growth. Key Takeaway: Investing in CX can lead to substantial business growth. Our study on "What is Customer Experience Worth? A …
March 8, 2025
8 min read
In today’s fast-moving world, local market research isn’t optional—it’s a must. Businesses that truly know their local audience can grow faster, build customer loyalty, and beat the competition. From tracking local trends to finding out what really drives buyers, market research gives you the clear insights you need to succeed. In this article, we’ll share proven local research techniques that …
June 18, 2024
5 min read
Unlock the blueprint for unforgettable experiences – the nexus where science meets innovation to elevate customers, employee, product, and brand experiences. Let us guide you in harnessing this power to propel your next breakthrough move for your business.
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